Re: [Pen-l] Chomsky on advertising

["Jim Devine" <jdevine03@xxxxxxxxx>]

Dan Scanlan wrote:
> The goal of advertising is to create uninformed consumers who will make
> irrational choices. Those of you who suffered through an economics course
> know that markets are supposed to be based on informed consumers making
> rational choices. But industry spends hundreds of millions of dollars a year
> to undermine markets and to ensure, you know, to get uninformed consumers
> making irrational choices.
> -- Noam Chomsky

a lot of advertising is done by one company (call in Duracell) in
order to "create uninformed consumers who will make irrational
choices" in favor of their product -- and to counteract the effect of
the advertising of another company (call it Energizer) that has
created "uninformed consumers who will make irrational choices" in
favor of _their_ product -- and to counteract the effect of another
company...

-- 
Jim Devine /  "Nobody told me there'd be days like these / Strange
days indeed -- most peculiar, mama." -- JL.
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