Re: anti-capitalism as commodity

[Doug Henwood <dhenwood@xxxxxxxxx>]

Daniel Davies wrote:

>  >> And so they
> have failed to spot something important: that the counterculture of
> the 60s and its successors have simply been examples of prosperous
> westerners seeking social distinctiveness, as Veblen predicted. From
> hippies to punks, from organic farmers to ravers, rebellious
> subcultures are always entrepreneurial<<<
>
> This was, IIRC, the pitch to investors of the "National Student Marketing
> Corporation", which was documented in James Brooks "The Go-Go Years" and in
> Adam Smith/George Goodman's "The Money Game" as one of the great stock
> promotions of the late 1960s.  It was a horrific dog stock which never made
> a cent, used some pretty psychedelic accounting practices and went down in
> flames.  Just to suggest that this thesis has been put to empirical test and
> didn't do so well.

The Baffler boys did a brilliant prospectus for the IPO of
Consolidated Deviance, which was going to market rebellion. It's in
their collection Commodify Your Dissent (Norton, 1997).

Doug