Re: Re: Re: : Markets and Diversity

[Doug Henwood <dhenwood@xxxxxxxxx>]

Michael Perelman wrote:

> Thanks for all of your responses.  My intuition is that goods with very
> small marginal production costs, such as books and television, tend to aim
> for mass markets, while other types of goods try to be able to capture
> expensive niches, often with the adjective designer attached to the
> product.

And it's a cliche of marketing these days that it's all about the low
end and the high end - Wal-Mart & Tiffany's. The middle is where no
one wants to be.

Doug